RAISED ON TV
If you’re reading this, thank you. You care more than most. Raised on TV is comprised of brothers, Keaton Rogers (guitar, vocals) and Kacey Greenwood (drums). Both Keaton and Kacey grew up in the San Fernando Valley, and formed the indie rock band that would become Raised on TV in a Valley garage in the Summer of 2016 with bassist Ryan Weiss. Kacey and Ryan, friends from Calabasas high school, were in a band at the time called “The Lifted” that broke up around the moment that Keaton’s band formed with a friend from high school, “Birds Thru Blinds” was breaking up. The timing was right, and everyone was eager to make rock music and get on the road.
They recorded and released their first EP, “The Pilot EP” in 2016 with friend and producer Flavio Monopoli, who Keaton met while playing in a cover band in Las Vegas, and followed that with as much touring and as many shows as possible, in their hometown of Los Angeles. Later, they travelled to Canada in a rented mini-van, playing everywhere in between for what was titled “The Soccer Mom Mini-van Tour.” They were also a finalist in a Battle of the Bands to play one of the last runs of the Vans Warped Tour that year. This was all great motivation, so the band got to work on their first full length album, “Season 1” in early 2017 with producer Josiah Mazzaschi (Light FM, Part time Punks) recording at his “Cave Studio” in Glassel Park. It was released later that year, along with their first three music videos. The album charted on the NACC top 200 and was described by NoGossipLA.com as “grooving from one track to the next with a familiar kick-assery that reminds us that blink-182 and Fall Out Boy disciples are alive and well.” The band wanted to make an indie rock statement, recording the whole album in just three days, mostly with everyone playing in the same room.
They saved and bought a beaten up 1991 Ford van that they named “Polly” (a Nirvana reference) and toured up the west coast several times as well as throughout the American southwest, playing shows and festivals in Arizona, New Mexico, and Nevada for the “Looking for Aliens Tour” and then the “Season 1 Tour.” That van was broken down for a while in Las Vegas, but is now fixed and belongs to Keaton and Kacey’s mom. After the breakdown, the band embarked upon the “Broken Down Van Tour” in the American North West using Keaton’s car with a new luggage rack placed on top. Some of their more notable shows during this time included sharing the bill with Jefferson Starship, Ozomatli, and Fergi at The Topanga Days Festival in Los Angeles, playing the Roswell Film Festival, as well as opening for Marcy Playground at The Whiskey A Go Go.
The band got to work on their second full length album, “Season 2”, and it was released in early 2020, with several of the singles and videos being released beforehand in 2019. The single “Caroline” got picked up by some of Spotify’s editorial playlists, and was described by Soundsphere Magazine as a “wonderfully fuzzy, constantly building alternative rock banger of a tune – melodic in a similar vein to Silversun Pickups or Hundred Reasons, this is ferocious, and effortlessly catchy.” The second single, ‘Soul on Fire’ was described by EarMilk as having “powerful jangly guitars and throbbing drums. The highly contagious roaring rock track details finding yourself in the digital age. It's about disconnecting from technology and discovering a connection to your authentic self.” ‘Caroline’ and ‘Soul on Fire’ were both recorded at The Elephant in the Room studio in Hollywood with Ethan Kaufmann on the same board that was used to track the Killers’ album “Hot Fuss” and they were mixed by Ben O’Neil and Mark Needham (The Killers, Neon Trees.) The rest of the album was tracked at Dave Grohl’s 606 studio in Los Angeles, CA, with engineer Brendan Dekora. On this album, the band was going for a more polished and less gritty sound than what they did on their first album. They hired a graffiti artist to tag up their broken down van for what would become the album cover of “Season 2.”
They were able to get a new, much more reliable van in the summer of 2019, and embarked upon what was titled “The Off The Couch Summer Tour,” a two month tour that spanned the entire US as well as parts of Canada. It was their most ambitious tour to date. It was their first time getting out to the East Coast, and it was also when bassist Ryan Weiss quit the band because he didn’t want to tour anymore. Keaton and Kacey, not sure what to expect, were forced to play to tracks on the road for thirty shows straight, and they ended up having one of the greatest experiences of their lives. Having just had their best tour, and being shaken by the departure of their bassist, Raised on TV reformed as a two piece with bassist Chris Clark (Tiny Stills, Sorry Party) filling in on stage here and there, and got back on the road for the, “The Road Dog Tour” later that year. Upon getting home, the band got back to work in the studio with producer Daniel Balistocky (The Grinns, The Frights) and that’s when the pandemic hit. As it was for everyone, Covid-19 was a tough hit on Raised on TV. Tours were cancelled and plans were changed. Their last show was opening for Green Jello at the Green Jello Festival at a Los Angeles golf course.
During the pandemic, they played a few streaming shows, practiced an insane amount, but mostly they put their focus on how they wanted to record their third album. With a lot of extra time on their hands, a good amount of finished songs, and little to no money, they decided to convert their lockout space into a recording studio with gear they had collected over the years, and learn as much as they could about audio engineering and mixing, seeking out a sound that was true, rather than perfect. A sound that many would call “Garage Rock.” Originally called “Season 3” (In line with a pattern started with the first two albums) the band opted for a title change. “Fernando”, which was pulled from the name of where they grew up (the San Fernando Valley), is a name that translates to home for Raised on TV. They have been releasing singles and music videos from “Fernando” in 2021, and doing their best to build their fanbase without the aid of live shows. The single “In the Valley” helped them to be the featured artist of the week on Malibu’s KBUU 99.1 FM. The blog JanglePop said the single “mixes the crystalline jangly indie-pop of the Lost Ships sound to a subtle nod towards the indie-folk of The Decemberists.” In reference to their single “Strange Times” the blog American Pancake said “you can feel that beauty in the cool, pretty, guitar melodies, and within Keaton Rogers’s vocal aesthetic that feels starry eyed as he croons words that have a charming wit, but feel sort of sad as well. The track is incredibly punchy, offsetting the bedroom pop affections with churning guitar rhythms and exquisite hyper doo wop punk drumming by Kacey Greenwood”
The band plans to release more singles, and then the entire album by September of 2021. And of course, they want to get back on the road and continue to expand their audience. Just recently, they had the opportunity to be the backing band in David Hasselhoff’s latest music video, set for release in the summer of 2021. After working with The Hoff, the band knows that anything is possible. As the pandemic winds down, they plan to ramp up.